VISION, MISSION
VALUES & ATTITUDES
We are a business unit, part of Celsa Group, manufacturing steel long products and forgings, and recycling scrap.
WHAT IDENTIFY US
Vision and Mission
Be Leaders
in providing
Solutions for
our Clients
around Steel.
WE ARE THE MOST DIVERSIFIED EUROPEAN PRIVATE STEELMAKING GROUP IN LONG PRODUCTS.
OUR PURPOSE IS:
To be an organization interdependent regarding safety, customer centered, profitable, innovative and operationally excellent.
WE BELIEVE IN:
- Our people, their safety, teamwork, determination, talent and commitment.
- Continuous improvement and innovation of all our activities and processes.
- Managing and operating our business in an ethical, safe, environmental and socially responsible way.
WHAT IDENTIFY US
Attitudes
Be honest
- Stay true and show coherence between what we do, what we say and what we think.
- Be respectful with oneself as well as others. Be fair and able to reason objectively; as a result, creating an atmosphere of trust.
- Be assertive and feel free to express what we think, feel and want; using direct, open and frank communication without forgetting to consider others’ feelings, opinions and thoughts.
Preservere, be creative
- Work towards your goals, prioritising adequately, with tenacity and dedication.
- Fight with determination, strength of will and patience; overcoming the obstacles and difficulties that may occur.
- Know how to adapt focus, method or strategy to maximise the results of our work.
Work as a team
- Approach projects with a sense of group, where the common objective and the goodof the Organisation always comes first.
- Respect and encourage respect of the team’s established working rules.
- Be generous; share knowledge, advice and resources.
- Contribute with enthusiasm, dedication, ideas and initiatives which encourage creativity and make the most of everyone’s skills and capabilities.
Do not settle
- Go beyond, question the status quo in the pursuit of improvement.
- Step outside our comfort zone, immerse ourselves in the constant need to create and to find new perspectives. The possibilities are endless.
- Employ self-evaluation as an indispensable tool for personal growth, essential for building a strong and innovative organisation.
Be humble
- Behave with modesty and generosity. Know how to listen and remember we are all members of the same organisation.
- Recognise our abilities and limitations. Admit our mistakes and convert them into opportunities
for growth; understanding that life is a constant source of learning.
- Conduct ourselves with moderation, focussing our dedication and service to the good of the organisation, establishing stable and solid links with others.
Do thinga with passion
- Demonstrate strong conviction to the undertaking of your responsibilities.
- Create an atmosphere of enthusiasm so that everyone can enjoy personal growth and the growth of others.
- Vehemently adhere to the values and attitudes of the organisation .
WHAT IDENTIFY US
Values
We lead by example
- We are responsible for our safety. Our own behaviour and initiative are an example to our teams.
- We inspire confidence in our teams. To resolve important issues, we take measured decisions following the established guidelines. We honour our Values & Attitudes and we respect our Ethic Code of Professional Conduct.
- We practise what we preach and always fulfil our promises.
We live for our clients
- We listen to our clients proactively in order to anticipate their needs and expectations.
- We offer our clients sustainable, superior-quality products and excellent service.
- We work side by side with our clients and do our utmost to maximize their success.
We respect people
- We trust in people and value their ideas for their merit, not for their experience, level or area of focus.
- We involve others in the decisions and plans that affect them and we actively support the decisions once they have been made.
- We are open and willing to help by listening to all ideas, sharing information and knowledge and often crossing departmental boundaries within the Organisation.
We feel like owners
- We are fully committed and involved in the aspirations and success of the Group and we wholly identify with it.
- We are passionate about our company and love it as our own, always wishing the best for it.
- We uphold the moral and material value of the organisation and its people. We see to it that everyone and everything is dealt with thoroughly, reliably and discretely.
We are ground-breakers
- We encourage invention, creativity and initiative. We are willing to take risks to reinvent our business and bring added value.
- We look for opportunities to differentiate ourselves from the rest in every way possible.
- We look beyond the status quo and established limits.
We are sharp and flexible
- Show curiosity and willingness to learn.
- We are open-minded and receptive, adapting to circumstances.
- We have a sense of urgency and react quickly to challenges and opportunities.
We fight for results
- We never underestimate obstacles and difficulties and use our creative perseverance to achieve better results.
- Instead of making excuses and justifications we make the effort to find simple and effective solutions to get results.
- We have a sense of urgency to improve results and achieve our goals and we do it with a participatory attitude.
For more information about our Vision, Mission, Attitudes an Values check the next document